Ready Go Baby
Ready Go Baby was a small mom-and-pop baby accessories manufacturer that was looking for a logo and brand to help them sell their products to high-end consumers. Their items are handmade and trendy, with clever product names like the Puke Purse and Handy Hankies.
I went with clean handwritten type to communicate the handmade aspect of the product and an icon that played off of the double-meaning of the RGB abbreviation with pastel colors. I designed the logo and a packaging system and also provided them with a manual for their brand standards that could be used for further promotional items.